The 2014 versions of legendary eyewear
A symbol of Made in Italy, Persol now presents a new collection, where contemporary design follows closely in the footsteps of a tradition that started in Turin in 1917. Striving to offer the most comfortable, well crafted and protective optical frames, Persol soon became a legendary brand - Owing to its unsurpassed technological innovation, which brought about improvements like crystal lenses for perfectly clear vision, or the Meflecto flexible temples and the Victor Flex three-notch nose bridge for optimal fit. Created for the streetcar drivers of Turin and later adopted by celebrities like poet D’Annunzio and race driver Fangio for their sporting adventures. Persol glasses achieved the status of icons of style in the 1950s, when they were worn by stars like Mastroianni and Steve McQueen on and off the set. Must-have accessories for men and women who know exactly what they want when it comes to style, Persol glasses have the ability to be absolutely contemporary while maintaining their authenticity.
The 2014 collection ranges between modern interpretations and the 1950s vintage allure of the Film Noir Edition, with the added value of the brand`s traditional artisan-like details and superior materials.